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1 13130 Mon December 31, 2007
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No recommendations None indicated None indicated

Description: Feeding guideline:
A medium sized dog should be fed 200-300g per day

Chicken meal (min 23%), oats, soya meal, brown rice (min 10%), barley, sugar beet pulp, soybean hulls, whole linseed, brewers yeast, chicken digest, chicken fat, fish meal fish oil, minerals, vitamins, cellulose, salt

Typical analysis:
Protein 30%
Oil 6%
Fibre 4.5%
Ash 7%
Vitamin A 24,000 IU/kg
Vitamin D 3,150 IU/kg
Copper 16


Registered: October 2005
Posts: 3953
Review Date: Mon December 31, 2007 Would you recommend the product? No | Price you paid?: Not Indicated | Rating: 0 

Pros: First ingredient is a named meat product
Cons: Minimum acceptable meat content, mixed quality ingredients and fillers

The first ingredient in this food is chicken meal, making up 23% of the food. This is likely to be more meat than many foods in this category, but still is not a greqt quantity. There are two further meat related products amongst the minor ingredients. “Digest” is material which results from chemical and/or enzymatic hydrolysis of clean and undecomposed tissue. Although from a named source, digest is a low quality ingredient that is not found in high quality products. We note the inclusion of a fish ingredient, but we find no sign on the manufacturer website of a guarantee that they use only ethoxyquin-free protein sources in the product (ethoxyquin is a chemical preservative commonly added to fish ingredients, but which is banned or heavily regulated in human food due to the belief that it is carcinogenic).

The main grains in the food are oats, rice and barley, all of which are decent quality. Soya meal is a further protein source, but provides low quality protein compared to meat. We prefer not to see soy products used in dog food as they seem to be very commonly linked to allergy problems. Soybean hulls are pure filler, being the outer hulls of soybeans. Cellulose is further filler. It is “purified, mechanically disintegrated cellulose prepared by processing alpha cellulose obtained as a pulp from fibrous plant materials”: otherwise known as sawdust.

Overall, whilst this product appears to have a greater meat content than many in this category it remains insufficent. Other ingredients are of mixed quality with the inclusion of a number of byproducts as filler.

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