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Reviews Views Date of last review
1 11728 Sun March 5, 2006
Recommended By Average Price Average Rating
No recommendations None indicated None indicated

Description: Ingredients:
Whole wheat flour, poultry meat meal, wheat bran, soya, cellulose, fish meal, yeast, vitamin and minerals.

Protein 20%
Oil 3%
Ash 5%
Fibre 8%


Registered: October 2005
Posts: 3953
Review Date: Sun March 5, 2006 Would you recommend the product? No | Price you paid?: Not Indicated | Rating: 0 

Cons: Insufficient meat content, use of low quality grains, fillers and soy.

The primary ingredient in this food is a grain fragment. The use of wheat is a significant negative: wheat is believed to be the number one cause of allergy problems in dog food. This is an ingredient we prefer not to see used at all, and certainly not as the main ingredient in the food. Wheat fragments are also the third ingredient. Wheat flour is a grain fragment (filler) yet it is the main ingredient in this food.

The second ingredient is a meat product, but it is one of unidentifiable origin and quality. It is a meal made from the carcasses of a variety of fowl, but the origin is unidentifiable. If origin cannot be determined, then neither can quality. Unidentified ingredients are usually very low quality. There is a further meat product in the food, Fish meal 5th on the ingredient list. We note that the manufacturer does not claim to use ethoxyquin-free sources (ethoxyquin is a chemical preservative commonly added to fish destined for meal, and is believed to be carcinogenic).

Soy is a poor quality source of protein in dog food, and a common cause of allergy problems. Some believe that it is the number 1 cause of food allergies in dogs (outstripping even wheat).

Yeast is likely to be a further problematic ingredient for allergy sufferers.

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